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Citrus fruits

This is the slogan for the promotional campaign run by the citrus sector's interprofessional organisation, Intercitrus, and supported by the European Union and the Spanish Government through the Ministry of Agriculture, Fisheries and Food. The campaign is taking place across ten European Union countries to advertise the great flavour and healthy qualities of our oranges and clementines.
Imagen de tres naranjas sonriendo, una mochila y unos libros

The campaign is running for a three year period between 2005 and 2008, with a budget of nine million euro.

Of particular interest are the activities taking place with schoolchildren in Austria, Belgium, Denmark, Finland, Holland, Hungary, Ireland, Poland, Czech Republic and Sweden.

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